Closest formulaSimilar formula
Kemon
both contain fragrance
7 of 14 ingredients shared
7 shared · 7 not on this label, 0 key actives
$19.00
Reference price
Main difference · Similar ingredient lists
Loading similar formulas…
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As I Am Coconut Co-Wash
Finding alternatives to this productOnly shampoo matches are shown.
picking by how much of the original's full ingredient list is shared
Select alternatives to compare with As I Am Coconut Co-Wash.
Closest formulaSimilar formula
Kemon
both contain fragrance
7 of 14 ingredients shared
7 shared · 7 not on this label, 0 key actives
$19.00
Reference price
Main difference · Similar ingredient lists
These share part of the formula or one hero active — shown so you can judge for yourself.
6 of 14 ingredients shared
6 shared · 8 not on this label, 0 key actives
£7.49 GBP
Reference price
Main difference · Adds AHA exfoliant (gentle)
6 of 14 ingredients shared
6 shared · 8 not on this label, 0 key actives
£7.69 GBP
Reference price
Main difference · Adds Pro-vitamin B5
6 of 14 ingredients shared
6 shared · 8 not on this label, 0 key actives
£8.39 GBP
Reference price
Main difference · Adds AHA exfoliant (gentle)
6 of 14 ingredients shared
6 shared · 8 not on this label, 0 key actives
$18.00
Reference price
Main difference · Adds Hydrolyzed Keratin
6 of 14 ingredients shared
6 shared · 8 not on this label, 0 key actives
£4.99 GBP
Reference price
Main difference · Adds Pro-vitamin B5
6 of 14 ingredients shared
6 shared · 8 not on this label, 0 key actives
$44.00
Reference price
Main difference · Adds BHA exfoliant
6 of 14 ingredients shared
6 shared · 8 not on this label, 0 key actives
Price unavailable
Main difference · Adds Vitamin B3
6 of 14 ingredients shared
6 shared · 8 not on this label, 0 key actives
$413.00
Reference price
Main difference · Adds Pro-vitamin B5
Loosely similar
Med:all
adds Hydrolyzed Wheat Protein,Pro-vitamin B5,Squalane,Ceramide Np,fragrance-free while the original lists fragrance
5 of 14 ingredients shared
5 shared · 9 not on this label, 0 key actives
$36.40
Main difference · Adds Hydrolyzed Wheat Protein
Loosely similar
Anovia
both contain fragrance
5 of 14 ingredients shared
5 shared · 9 not on this label, 0 key actives
£1.99 GBP
Reference price
Main difference · Similar ingredient lists
Loosely similar
Dr.ForHair
adds Pro-vitamin B5,BHA exfoliant,Vitamin B3,Ceramide Npboth contain fragrance
5 of 14 ingredients shared
5 shared · 9 not on this label, 0 key actives
$41.40
Main difference · Adds Pro-vitamin B5
Candidates share at least three label ingredients with As I Am Coconut Co-Wash. Common bases are down-weighted, meaningful actives count more, and this view is scoped to the same product type. Commissions never affect order.
Hero actives first. We compare the meaningful actives named on the original’s label. Ubiquitous bases — water, glycerin, hyaluronic acid, butylene glycol — are never treated as evidence that two formulas do the same job.
Then the rest of the list. How many of the original’s ingredients also appear on the other label, always shown as a count against the original’s own length — never a headline number on its own. Candidates share at least three label ingredients with the original, common bases are down-weighted, and meaningful actives count more.
Price. Savings compare the best real offer we hold for each product, or its catalog price when there is no offer, and only within one currency. Commissions never affect the order of this list.
Your profile. Signed in, rows also mark ingredients you told us to avoid and the goals you set. That changes what is highlighted and what is ranked first — never which products qualify, and never what anyone else sees.
method v2 · 2026-08-30 — tiers replace the single 50%-share floor; same-brand aliases collapsed; hero actives exclude commodity humectants; sunscreens are never called dupes; labels under 10 ingredients are never called dupe sources.